Rockway Vineyard is home to not only premium wines but exceptional dining and golf. Their commitment to exceptional experiences in this triad of offerings requires lateral thinking and complex patterns of expression of their brand. Inspired by nine holes on the course, design elements sought to express the symbolism of the number nine as it is composed of the all-powerful 3 x 3, a triple triad. The ‘nine dot puzzle’ challenges us to think beyond the complete box, to think differently, unconventionally, from a new perspective.